PROJECT Love Caitlin
Create and market product line of hand bound sketchbooks.
love caitlin, an independent design project, features unique journals, sewn and bound by hand. No two journals are exactly alike. The pages of these journals, made with heavyweight stock paper, hand-cut, scored and folded are perfect for keeping secrets, plans and projects. The covers are sturdy, two-ply matboard covered with vibrant, decorative papers or bookcloth.
PROJECT Three Hearts
Create and package a line of handmade toys for cats.
A full brand was created, including a logo, packaging, based around the squid shape and identity and a plush toy. The playful, fun style to the packing, the rounded sans serifs, which connote fun and youthfulness, lend clean, modern lines perfect for light hearted toy packaging.